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Packaging of your product should never be over overlooked no matter what kind of business are you owning. Whether you are an independent retailer on an online customer marketplace or you own an e-commerce store, the packaging of the product is ultimately your foremost concern. Being an online business owner, it is your prime notion that your client’s order reached its destination safe and sound. Therefore, today online vendors are opting for custom printed packaging boxes to hit the right chord.
Nowadays, technology has gone far beyond the field of retails. The old-fashioned brick and mortar stores are replacing with quality online shopping stores. Here are some actionable tips which will boost your customer’s unboxing experience.
Keeping your product safe during shipping until it is reached to its destination is the first and foremost priority of the custom packaging manufacturers. Your existing packaging solution can be remedied to a quality custom packaging. You can add padding or custom inserts to provide extra protection and cushioning to the item tucked inside the box. They keep the product intact and protect them from the potential damage of transit and harmful climatic factors. Moreover, the materials (Kraft, corrugated, cardboard) which are usually used for the production of custom printed packaging boxes are of high-quality and ensures the product’s safety by all means.
The most prominent custom packaging materials are cardboard, Kraft, and corrugated. They are the most organic and durable materials. Kraft and corrugated especially grab the significance over the generic cardboard. You should know what kind of packaging material is apt for the specific packaging needs of your product line.
For instance, Kraft has a porous and ventilating surface which is highly fitting for the food items. It provides adequate oxygen to the food items and keeps them fresh for a long time. Moreover, Kraft packaging boxes have fairly high elasticity and moisture resistance. On the other hand, corrugated is extremely suitable for shipping purposes. It is the strongest material that boasts high tensile strength and tears resistance. It has three layers that can endure any kind of pressure. Corrugated cardboard boxes are sturdy, light-weight, and recyclable. All in all, all of these materials are really versatile and flexible. They can be molded into any shape and style with great ease. Custom packaging manufacturers must ensure that the interior and exterior of your product packaging is error-free.
As an online retailer, the exterior of your packaging lays hold of great importance. Because your customer is going to judge your brand with the outlook of the product’s packaging. In e-commerce customers cannot meet you in person, their perception is built on what you have delivered. Therefore, add personal touches to enhance the appeal of your items by offering enticing custom made packaging boxes. Don’t overdo anything, be minimalist in the designing and customization.
Always keep in mind that, in online retails, your customer base strengthens on the first impressions they have had of your brand. So make it worthwhile. When your customer’s order is reached at their doorstep, the very first thing they interact with is the packaging. Therefore, take it as an opportune time and show quality customer service with the help of thoughtful custom made packaging boxes.
