5 Ways To Amp Up Your E-Commerce Business Using Custom Packaging

There is a big pressure on e-commerce brands to provide good packaging to present their products in the best light. When shopping online, customers are already quite skeptical about the products and when a shady brown box appears at their doorstep it becomes even more necessary that the right packaging is used.

E-commerce businesses or online brands have seen a spike in their orders since the lockdown due to the pandemic. It was seen that sales went up to 43% with the rise of e-commerce solutions. But, all of this has made the shopper more conscious and anxious about their delivery.

Using custom packaging brands not only has a good grip and command on the product’s appearance but also has a good impact on the product’s safety and protection. Making sure that your products are safely packed and ready to ship with the least probability of exchange is an amazing benefit.

Here are some amazing tips for you to amp up your e-commerce business by many folds and make a very impactful impression on the people:

• External Packaging For Making An Impact:

You might have heard about custom mailer boxes, these boxes are specially made for delivery purposes for items like bundles, subscription boxes, or gift sets.

These products are a hot seller during the wedding season or holidays and help greatly enhance sales. But what if your products and their packaging do not match at all?
To prevent this from happening, one can use custom packaging. Custom boxes can be printed on the outside and inside as well.

These custom boxes are two-in service boxes that will enclose your products while giving them a nice appearance and almost protection so that your products don’t get crushed during the delivery.

These boxes will be digitally printed according to your brand design and style. With interesting logos present on the external face of your product’s custom packaging, it will grab more attention from the customer.

• Internal Packaging Ornaments For Products:

Packaging is not what you can see from the outside. There are many different parameters of packaging that can add more depth to your design and make it stand out.

Your internal product packaging also plays a great role in making your products extraordinary. By using custom packaging, brands can add custom inserts and handles that will enhance their accessibility. The main thing here is to prevent your products from being damaged.

Custom inserts are a great way to make your products sit in one place even during any hustle and bustle. These perfectly made custom packaging add-ons are very special as they fit perfectly to the product keeping them still during transit.

These packaging add-ons can also be made with kraft and cardboard material which makes them a very eco-friendly fit for your products. These custom internal packaging specifications are also cost-effective as they suit the packaging well and give an overall organized outlook to the brand.

• Packaging With Perfect Dimensions:

Imagine your customer ordered a lipstick online and they receive an exceptionally big packaging box outside. It will not only be difficult to open but also a hassle to handle. To make it very convenient for your customers your brand must use custom packaging for products.

As the name also justifies, custom means your packaging will be personalized. By acquiring custom packaging your brand can get specially tailored packaging boxes according to the requirements and dimensions of your products.

Custom packaging boxes are highly exceptional in providing accurately fitted product packaging, these custom printed boxes when delivered also keep the product safe and control excessive packaging waste. The major chunk of money is saved as small boxes hold less space and hence require lower shipping charges. These accurately fit boxes will also be less heavy and user-friendly.

• Design Your Packaging Exceptionally:

By going with custom packaging solutions, brands are stepping into a new world of creativity. This is not just having a makeshift design or getting your product’s packaging design ready-made online. Special designing experts are present on trusted custom packaging suppliers like YBY Boxes USA, who provide commission-based packaging designs.

These designs can be your imagination, vaguely described, or something that has a personal association with your brand. Using custom packaging your brand will stand out in many ways using specially designed packaging. These boxes have a complete command of your customer’s emotions. Even if you want theme boxes or monthly subscription boxes, these products will leave a lasting impression with eye-catching color schemes and fonts.

• Custom Packaging- The Best Experience:

The ultimate goal for every brand is to provide exceptional customer satisfaction. By giving your brand a boost using custom packaging, you are making sure to be different from traditional businesses.

Being an online or e-commerce business, a big chunk of your audience interaction depends on online appearances. If custom packaging is used for your products with impressive designs, your customers will likely share it online.

By making unique product packaging that also has a sturdy and premium material, your brand is making sure that your customers have the best unboxing experience and that your products remain sharable on social media.

On social media, your product packaging can become your silent marketer and get your brand a very aesthetic look. This difference will make or break your product, by using custom printed boxes, your brand is intentionally making an innovative mark in the market. Your packaging will also play a great role in giftsets and the more likes and shares it receives, the more your sales with boost with time.