How Stock Boxes Can Kill Your Brand Reputation?

Did you spend a lot of money on creating an amazing product? And thinking about using custom stock packaging boxes just because they are cheaper and will cut down your costs. But that’s not true.

There is a chance that you might lose a lot of customers just because you are using stock boxes. Without proper branding and customization on your packaging, your customers will be left baffled. They will not get the hint of what you are selling. Ultimately, your competitor will be railing them out and sadly you just lost your customers.

Stock packaging boxes are generic and pre-made boxes. You cannot customize their sizes, shapes, and colors according to the need of your product and the requirements of your brands.

Here are some horrible facts about custom stock boxes that you need to know before you lose a lot of customers and slack your brand’s sales.

1. Limited Customization

As stock packaging boxes are pre-made boxes, you might not get the right size and shape for your product. You cannot modify the sizes, shapes, and colors of these plain boxes. They look monotonous in their forever brown or white color.

You can use them for transit but they are not suitable for displaying your products in retail stores or markets. If you are a business owner, you need something credible and unique on your displays that attracts the attention of the customer and urge them to buy your products.

2. No Branding

Business owners print their brand’s logo and set a theme for their product’s packaging with the help of a packaging supplier like YBY Boxes USA. Any custom packaging supplier with credible repute could do that easily. But you cannot make your brand creative and to selling with stock packaging boxes. They are plain boxes without any option for the printing of embossed and debossed brand names.

3. Compromised Customer Experience

Customer satisfaction and experience are key elements for the success of your brand and product. When you use stock boxes, you will not be able to attract customers to your products just because of the rough and old-fashioned presentation.

On the other hand, attractive patterns and designs on custom packaging boxes grab the attention of your customer and bring them to the product. Stock packaging boxes seriously lack that feature.

4. Lost Opportunity for Marketing

Stock custom boxes make you vulnerable to your competitor as they limit you to make product-centric strategies for packaging. Brands tell their stories through specific packaging themes, designs, and colors. It makes their product look sophisticated and extends the probability of selling the product quickly.

If you have your product in stock packaging boxes with your competitor’s product on the same shelf, your competitor has an upper hand on you.  The reason is your average-looking product in stock boxes reinforces your competitor’s sales because of the highly appealing packaging boxes your competitor has used.

Over to You

With stock boxes, you are making your customers hate your brand. You are not offering any ultimate unique packaging experience to your customers with rough and plain boxes.

If you have a startup with a limited budget and want to experiment with the market to understand the trends, custom packaging boxes are the right option for you. However, in order to grow and compete strongly, you need highly customized packaging with symmetrical colors with your brand’s theme.

That will help you to build your brand identity and give it recognition among your audience. When your audience is aware of your brand through attractive custom boxes, they will remember.

Hopefully, this blog will add valuable information to your knowledge and extends the options for packaging boxes.