The Absolute Manual for Designing Perfect Subscription Box Packaging

Subscription boxes are the fad today! When subscription boxes first sprung up, people were not sure they were here to stay. But it’s been years since then and over time subscription boxes have become a valued endorsement among consumers.

Even though subscription boxes are a craze these days, if you as a brand owner do not have a savoir-faire of how to best use custom packaging boxes to market these bundles of joy, it can backfire. Luckily, you ended up on the right page, as we will walk you through the process of packaging your precious subscription boxes.

What are subscription boxes?

A subscription box is a manner of product delivery where an assortment of related or thematic products is shipped to customers regularly. The customers have to subscribe to receive these boxes. These boxes can be sent out monthly, quarterly, or bi-annually, depending on the subscription options your company provides.

There is a huge variety of subscription boxes available today. These include sportswear subscription boxes, book subscription boxes, comic book subscription boxes, skincare products subscription boxes, makeup subscription boxes, and candy subscription boxes. You name it, and there will be a subscription box for that!

When did subscription boxes become trendy?

According to a report by Forbes, subscription services have flourished at a rate of more than 890% since the year 2014. These became especially popular after the COVID-19 Pandemic. When people were confined in the sanctuary of their homes, subscription boxes arriving from time to time at their doorsteps kept them connected to the outside world. That is when they became most popular and their adoration seems to only grow!

Designing Perfect Subscription Box Packaging

Give your customers an unforgettable unboxing experience by letting this article guide you through the steps to consider while designing subscription box packaging.

The Material.

Corrugated boxes are a clever choice when deciding on the material for your subscription box packaging. Corrugated boxes are a highly secure choice because they are made from a very durable material, which is effective for the protection of your products. The durability is the virtue of its construction. It is a recyclable container with sheets made up of 3 layers, with the inner and outer layers being smooth and the middle layer being fluted. This fluting acts as a cushion and supports fortifying your precious products.

The Shape and Form.

The absolute choice for subscription boxes is presentation-style packaging boxes so that your customers can proudly display the contents of your subscription boxes. We recommend mailer boxes for they are a perfect option for your subscription box packaging. Not only do they give your products the fortification they deserve but also open to present all the contents of your package! Moreover, mailer boxes have the potential to put a smile on your customers’ faces, sitting miles away from your company base, after they receive all the contents intact.

Printing

Digital printing is the kind of printing that does not involve extra machinery or infrastructure, so it is by far the best choice, economically. Additionally, you get a wide range of color choices in this type of printing, which means getting beautiful custom-designed packaging boxes at a low price.

More Designing Tips.

When custom-designing your subscription box packages always remember to pay extra care to the placement of your brand logo. Place it on the sides of the packages which is most visible. In terms of mailer boxes, the best surface to put your logo on is the top accompanied by your catchphrase on the front side.

Choose the colors wisely. Accentuate the vitality of your products by using the appropriate color schemes in accordance with the contents of your subscription boxes.

The typography on your custom-designed packaging for subscription boxes should go hand in hand with the theme of your subscription box. Incorporate fonts that do not ruin the leitmotif of your subscription box.

Concluding Remarks.

Take into consideration all the aforementioned recommendations and you will be an expert when you start designing the custom packaging for your subscription boxes. Our qualified team is always willing to provide solutions to all your packaging problems.