Things to Consider before selecting Custom Bakery Boxes

The packaging of a product does much more than just covering and holding the product. It communicates the product’s value and the brand’s position in the market. Studies about customer’s purchase decision have shown that it takes 7-8 seconds for a customer to get an idea about the quality of the product just by looking at the packaging. A product that has attractive packaging has already grabbed the buyer’s attention. This shows packaging plays a big role in articulating a story about the product’s quality and the brand’s value.

Similarly, for food and bakery products, customers prefer packaging that gives an essence of fresh and quality food. Here we have covered how you can choose the best bakery boxes for your bakery items.

Select the Right Material

Choice of material is the most important thing while choosing for packaging boxes. Bakery products such as donuts, cupcakes, cakes, bagels, and cookies need special care from baking until they reach the customers’ hands.  The packaging material for such items should be clean, free of contamination and should be sturdy enough to protect the inside. A sustainable material such as cardboard and brown Kraft are the best suitable options to encase all types of cakes, cookies, and other baked items.

Customize Packaging for Size

All the bakery items come in different shapes so you must go for such packaging boxes that can be customized according to the size of the products. There is no point of putting smaller items into larger boxes or putting more than one item in the same box. Surveys show that food items sell better when packed individually rather than in massive bulks. Packing the bakery items in a stylish, attractive and proper sized box will help you to impress your customers quickly.

Make Sure Packaging is Durable

As bakery items are delicate and sensitive, they need sturdy packaging for extra protection. If you deliver your products to far off places, make sure you get boxes that are durable enough to keep the cakes and cookies intact and free of contamination throughout. It will leave a very bad impression if your food item reaches damaged.

Think About the Buying Process

How you use custom boxes to pack your items impact the customers’ buying decision perfectly.  The box design and printing should match to what you are going to pack inside. It should cater the customers; desires, and preferences while buying in the store.